Project risk management. Do risky tasks first

Image by Tambako The Jaguar Projects are by definition a risky thing. Risk means that it might take longer, they do not meet their goals or will be more expensive than expected. This blog post will describe a simple but effective way of managing and reducing risks. Especially projects in the IT world are likely[…]

Workforce organzation and management for real world teams outside of IT

In the IT world we have a lot of systems to organize our daily business. Process models tell us how to do our work but what about models for outside IT? How should for example an accountant office organize their workforce and their tasks? This blog post will introduce a queue based model that emphasizes[…]

Predictive analytics for project management

According to the CHAOS-Report around 70% of IT projects are challenged or completely failing. In the last 10 years these number did not change a lot. It is still the case that around 70% of IT projects fail. This blog post will show you some techniques to control your project and make sure that it is[…]

How to get the best price on ebay and get cheap gas. Optimal stopping strategies.

There are a lot of problems in the real world about perceiving the correct chance. Studies show that we humans are biased by fast decisions and that we are sometimes not exploring the problem domain long enough to take the best decision. This blog post will show you the optimal decision to pay the best[…]

Optimal Marketing Budget Allocation with Non Linear Solving

In this blog post we will consider that you are already running around 10,000 campaigns across 5 different channels and you know which of these are running well and producing a lot of profit and which of these are running poor. At every beginning of the month you have to assign 100,000 € to the[…]

How to do optimal marketing budget allocation?

In this blog post we will show an example of the methods that the incentergy platform applies to do mathematically proven optimal decisions for online marketing budget allocations. The system must make some assumptions about how the revenue which was generated by the marketing channel. Under these assumptions the shown behavior is optimal. This means[…]